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Established in 1996, Fly Racing began as a manufacturer of motorcycle handlebars and helmets and has quickly developed into one of the fastest growing off road riding apparel and hard part brands. Fly Racing develops high-quality products for the North American market and is distributed in 40+ countries. Fly Racing products are distributed exclusively in the United States by WPS (Western Power Sports).
At Fly Racing we love to ride. We like to play in dirt, sand, mud and snow. We like the thrill of a close race. We love the feeling of freedom that you can only get from riding in the great outdoors. We like getting up early, loading up the truck and hitting the track. From pro riders to amateurs, from the designers to the sales staff, from the guys in the warehouse to the crew in the big offices, Fly Racing lives and breathes riding. We design all our
gear with performance, function and quality in mind, most of all we design with passion.
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Date Added: Jan 31, 2011
Alpinestars develops world-class technical apparel and footwear for all forms of motorcycling, auto racing and extreme sports.
We also have a huge range of casual clothing through our Lifestyle Collection which, like all Alpinestars
gear pays homage to our motorsport heritage and passion for speed and excitement.
Through our association with world champions in almost every category of motorsport, we continue to bring the latest technology and style from the racetrack to the street.
If you have some cool pictures of you in your Alpinestars
gear, post them up, add your friends and do what you can to spread the word.
Keep an eye out for links to the latest Alpinestars product information, news scoops and technical features.
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Date Added: Jan 31, 2011
Established in 1975 and headquartered in Southern California, Oakley is one of the leading sports brands in the world. The holder of over 600 patents, Oakley is continually seeking problems, solving them with inventions and wrapping those inventions in art. This philosophy has made Oakley one of the most iconic and inimitable brands on the market. Oakley is famed for its insuperable lens technologies such as High Definition Optics® (HDO®) which it incorporates into all of its sun and prescription eyewear as well as goggles. Oakley has extended its leadership position as the world’s leading sports eyewear brand into their apparel, footwear and accessories collections. Laser focused on the consumer, Oakley has both Men’s and Women’s product lines which target the Sports Performance, Active and Lifestyle consumers. Oakley is a subsidiary of Luxottica Group (NYSE: LUX; MTA: LUX). Additional information is available at www.oakley.com
Products:
Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping those solutions in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the company’s array of product categories.
Sunglasses
As the undisputed leader in performance eyewear, Oakley continues to advance sport technology and redefine the lifestyle market with patented optical innovations. Numerous patents have been awarded to the inventions behind the company’s High Definition Optics® (HDO®). HDO® virtually eliminates the problems of ordinary lenses, including distortion that bends light (so objects aren’t really where they appear to be) and optical flaws that magnify images in the manner of prescription lenses made for somebody else.
Eyewear is our passion. Some may say we’re obsessed and that’s okay. Since 1978, Oakley has led the way in maximizing lens style and technical performance. Right now, it’s only getting better for you. Oakley polarized lenses are engineered with a liquid infusion process that bonds the polarizing filter at the molecular level, eliminating the haze and distortion found in conventional technologies. Below are seven exclusive Oakley technologies that put our polarized lenses at the top of the game. We make the difference, and you reap the benefits when you strap a pair of Oakleys on your head.
Prescription Eyewear
Oakley offers a comprehensive line of ophthalmic-specific frames and corrective sun lenses that are recognized as some of the best prescription optics available. Full service labs in the U.S., Europe and Asia bring the world's best optics technologies to local markets. The company’s prescription lenses are offered in a full spectrum of colors, polarization options and performance coatings. Technologies include metal frames with shape memory; Color Inherence for lenses that never fade; OAKLEY ACTIVATED BY TRANSITIONS™ lenses that darken and lighten automatically; the world’s first true interchan
geable prescription lens; and the Oakley Rx system that maps light rays in a 3D grid to achieve precise coordination between the eye and the entire lens surface.
Goggles
Sports categories that rely on Oakley goggle technology include motocross, snowboarding, skiing, BMX and mountain biking. Launched in 2006, OAKLEY STOCKHOLM™ was created specifically to offer women the ultimate in goggle performance technology. The company’s 3D cranial geometry ensures a precise fit, and innovations such as ram-air surge ports provide fog-cutting airflow that is augmented with F3 anti-fog coating. Optically correct Oakley goggle lenses are engineered to maximize peripheral and downward vision while optimizing impact protection. In addition, a legacy of decades in motocross has resulted in the most optically advanced tear-off system in the industry.
Electronics
Oakley recognized that the future of fashion includes technology. The revelation that an audio system should be close to the ears, not tethered from the hip, led to the invention of Oakley THUMP – the world’s first digital music eyewear. The design eliminated wires by seamlessly integrating a music player and earphones with a performance sunglass frame. Two more eyewear inventions, RAZRWIRE™ and O ROKR™ let users enjoy stereo music and wireless cell phone connectivity via next-generation Bluetooth® technology. Featuring the unsurpassed clarity of HIGH DEFINITION OPTICS®, these products let the wearer stay connected to calls and music while hiking, biking and doing virtually any activity where cords and wires would get in the way.
Apparel
Engineered to optimize performance and comfort for professional athletes, Oakley apparel designs are coveted also by the lifestyle market. The company utilizes membrane technologies that maintain waterproof yet breathable barriers. Temperature is controlled with reversible heat storage, a science developed for astronauts. Rejecting the flat cutouts of conventional garment design, Oakley uses CAD/CAM digital sculpturing to achieve the comfort and fit of contours that accent the female form. Additional technologies range from the temperature control of inflatable insulation systems to the impact protection of Bio Foam panels.
Footwear
In addition to a full line of sandals and premium golf shoes, Oakley offers footwear for snow, hiking, motor sport racing and military applications. The company’s NET SHAPE™ TECHNOLOGY utilizes CAD/CAM engineering to integrate all shoe components for superior durability, fit and comfort throughout the full range of motion. Additionally, Oakley invented RED CODE™, a mid-sole system that calibrates performance for each sport by absorbing ground forces at progressive rates to optimize stability, dynamic shock attenuation and energy return.
Accessories
Oakley offers a full line of accessories designed for efficiency, comfort, convenience and style. The company’s backpacks and bags are engineered with ergonomics, reinforced against punishing abuse and enhanced with premium utility features. Products are optimized for specific uses, such as the company’s surf pack that features a removable wet/dry compartment and changing mat. Oakley’s unique sculptural design produces never-before-seen aesthetics in accessories that range from wallets and belts to surfboard bags, purses and eyewear cases.
Watches
Oakley entered the wristwatch market years ago with an invention called the O ENGINE™, an innovation that allows an INERTIAL GENERATOR® to convert motion into electricity. Today, the company produces a full array of timekeeping instruments including OAKLEY MINUTE MACHINE™, a Swiss-made chronograph with 13-jewel movement and the ability to measure cumulative time, intermediate time and split time. Known for exquisite dimensional sculptures of lightweight titanium and surgical grade stainless steel, Oakley’s quartz/analog line blends definitive styling with the precision of Swiss movement. Innovations like the company’s GMT wristwatch offer premium features such as the ability to set local time anywhere on earth by adjusting a World City hand.
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Date Added: Jan 31, 2011
EVS, the Original Protective
Gear Company, was founded in 1985. Since then, we’ve continued to make the most technologically advanced safety
gear in the action sports industry.
Every year, action sport athletes are pushed to higher levels than ever before and the safety equipment used to protect these athletes allows them to go faster and jump farther. With the increased speed and danger, EVS is constantly evolving to produce the safest and most innovative products.
As the EVS story goes, a motocross rider injured his knee one too many times and decided that the everyday pain he was going through was just too much. Out of this, the idea of making a product that will protect an athlete’s knees (along with the rest of their body) while riding was born. This was the birth of EVS and the future of innovation and advanced technology.
EVS’ first product, the AMX-5 knee brace, has been worn by some of the world’s most prestigious athletes and was the building block for EVS’ most comprehensive protective
gear line ever. EVS is fully dedicated to providing superior protection for athletes of all sorts in the action sports world. In addition, we’re constantly developing and expanding the line to help protect you at all levels of participation. From beginner to pro, we’ve got you covered!
Over the last two decades, EVS has focused on growing the product line and adding newly enhanced protective
gear to the catalog. For 2011, you’ll see an all-new lineup including the RS8 Pro knee brace and the F2, a full functioning modular chest protector. From head to toe, EVS is there to keep you safe every step of the way.
With the same dedication athletes put into their sport and the endless amounts of blood, sweat and tears, EVS works just as hard putting the spotlight on safety and you.
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Date Added: Jan 31, 2011
Feel it! Own it!
Own the competition as you wrestle for position with tightly contested racing in the fifth iteration of the MX vs ATV franchise. Feel the realism of the revolutionaly real-world physics engine which has defined the racing genre. Live the sport as Alive captures the spectacle of motocross and the essence of competitive racing while providing the best riders and
gear from the latest manufacturers.
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Date Added: Jun 7, 2011
VELOCITY
GEAR is a small family business dedicated to the passion of two-wheeled motorsports. Started from the necessity to provide our family "real world" cost effective safety solutions. We don't advertise in Motorcycle Magazines or spend thousands of dollars at Motorcycle Trade Shows. We prefer to put our money into product development and testing while pursuing European CE standards for Motorcycle Clothing. Current Motorcycling apparel built by the largest companies in the Industry do not see CE testing as a defining aspect of product development.
As motorcycle enthusiasts, we believe Safety = SPEED. Your ability to progress on a motorcycle is directly related to your ability to withstand the forces of impact that come with progression. We're serious about progression both in riding and product development.
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Date Added: Mar 15, 2012
The Crusty Demons are a group of daredevil motorcyclists from the United States, Australia, New Zealand and Europe.
This all started in 1994 when filmmakers Jon Freeman and Dana Nicholson had been accumulating footage to showcase a behind the scenes expose of the lifestyle of an American pro motocross rider in action, 145ft plus jumps, 45ft high in the air soaring over sand dunes, mountains, houses, buses and anything else secure and steep enough to hold the weight of bike and rider.
The end result was Fleshwound Films and the first video Crusty Demons of Dirt . The launch of this video was to change the face of motocross and create a sport that has become the most popular of all extreme sports today, Freestyle Motocross (FMX) .
Fleshwound Films spent two years gathering footage for the first motocross film and 1994 saw the release of Crusty Demons of Dirt . The excitement and hysteria the film created was phenomenal and its success brought about a lot of poachers. Although others were out there trying to create motocross videos, none managed to achieve quite the same impact that Crusty had. Following the success of the first film, Crusty 2 was premiered 18 months later. Sales exceeded expectations and tripled from the first video as the Crusty phenomenon began spreading worldwide. What was somewhat a stagnant sport had received a positive injection of interest and proved its worthiness of being showcased Internationally. People began buying the clothing worn by their heroes (Flesh
gear) and thousands around the world were getting bikes and heading for the racetrack, mountains, sand dunes and the sky.
It was only to grow bigger. With the release of Crusty 3 in 1997 and the videos and sport still booming with popularity, freestyle motocross pioneers Lofty and Brian Jordan went to Fleshwound Films with the idea of staging a freestyle motocross competition. Four months later the first competition was held in Las Vegas. This new side of the sport was looked down upon by the industry and many people said it would go nowhere - the excitement amongst the fans indicated that they strongly disagreed.
Before long FMX was introduced as a new sport in the 99 X games in San Francisco and was given worldwide exposure through ESPN television. FMX was then stamped as the king of Extreme, becoming the number one sport at the X Games.
Competition requires riders to travel a course for 90 seconds performing as many tricks as possible, which are judged by a panel. Usually about 10 jumps are completed in this time bracket and riders compete for prize money.
Fleshwound Films undoubtedly played a crucial part in the evolution of the sport, they are still shooting Crusty Films today and recently released the 10th instalment titled – Crusty X – A Decade of Dirt. They have successfully implemented their vision into the industry, introducing the world to their friends and lifestyles whilst creating gods in the stars of their video series. A highlight for them has been coming up with such a unique idea; planning to make it happen and seeing it grow beyond their vision internationally. Travelling to film in Australia, Japan, Brazil, Africa and Peru to name a few, has meant Fleshwound Films created 'The National Geographic of motocross'.
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Date Added: Jan 31, 2011
BTO has merchandise that's appropriate for motocross and street bike riders of all levels of skill and experience. Whether you're a recreational, intermediate or expert rider, you can take your pick from our vast collection of motocross
gear, street bike equipment and dirt
bike accessories designed to suit your needs. We've got gloves, boots, jackets, goggles, pants, jerseys and just about everything else
that you need to get out there and tear it up. Fly-Racing, Alpinestars, and Galfer are only a few of the many world-renown brands for motocross
gear that BTO Sports proudly provides. Whatever you're looking for, you'll find it right here. That's why BTO Sports stocks an enormous selection of equipment from the most respected manufacturers in the
industry.
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Date Added: Dec 15, 2014
A leader in lubrication technology, our products have been engineered to protect while delivering superior business value for applications in industries served by our Powersports, Industrial and Mining Divisions.
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Date Added: May 5, 2015
